YouTube5 min read
How to promote your YouTube videos and reach the right viewers
Build a YouTube promotion plan with better titles, useful Shorts, relevant collaborations, paid promotion, and a clear way to measure viewer quality.
The GME Journal
Good ideas.
Greater reach.
Practical guides on content, creator partnerships and getting good products noticed, from the GME team.
- Guides
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- Topics
- 6
- Updated
Featured guides
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Creator business5 min read
How to get brand collaborations as a creator, even with a smaller audience
Prepare a useful creator portfolio, find suitable brands, write a focused pitch, and agree deliverables, usage rights, and payment before accepting work.
Brand strategy5 min read
How to build an influencer marketing strategy around the right creators
Set a clear campaign objective, evaluate creator fit, write a useful brief, budget for the full job, and build a repeatable influencer marketing process.
App growth5 min read
App store optimization that helps the right people find and choose your app
Improve your app store listing with relevant positioning, clear screenshots, localized messaging, and careful tests on the App Store and Google Play.
Brand strategy5 min read
How to launch a product with creators, step by step
Plan a creator-led product launch from product readiness and briefing to useful demonstrations, launch-day coordination, and follow-up content.
Creator business5 min read
How to create UGC product videos that help people make a decision
Plan and film creator-style product videos with clear demonstrations, useful scripts, honest claims, and the permissions needed for commercial use.
Brand strategy5 min read
How to measure influencer marketing ROI without letting the numbers mislead you
Measure creator campaigns with clear objectives, full campaign costs, consistent links, contribution-based ROI, and honest attribution limits.
Have something worth getting noticed?
Brands can build a creator campaign with GME, and creators can get matched with paid work that fits.